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Ben & Jerry
Ben & Jerry

Ben & Jerry
Ben & Jerry

Ben & Jerry
Ben & Jerry

Ben & Jerry
Ben & Jerry

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What we did.

Our starting point was the many uses of ice cream, combined with the fact Australia is actually a very hostile place to live if you happen to be a tub of Ben & Jerry.  If the heat doesn't kill you, the locals certainly will.  

We then thought how much fun we could have if we gave viewers the opportunity to try saving the little ice cream characters, and how much extra fun we could have if their efforts made things even worse....

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